AIMS
These cards supports to figure out product category, target group profile, company challenge.
HOW TO USE THE TOOL
PREPARATION: Form groups of 3-4 people and prepare the board and its elements.
PLAYING: The game has 6 basic steps:
Step 1 – Problem context:
Presentation of the product-service category, business challenge and target group;
Step 2 – Way to the solution:
Presentation of CE strategies that can be used to deal with the problem context;
Step 3 – Idea creation:
Development of the innovative idea that will solve the initial problem;
Step 4 – Business model:
Definition of the most appropriate business model;
Step 5 – Market launch:
Definition of how your product-service will be launched to the market;
Step 6 – Presentation and scoring:
CE ideas got as a result of the game should be pitched by the groups and scored using a Likert scale (1-5).
TO VIEW THE TUTORIAL : https://www.katche.eu/knowledge-platform/wp-content/uploads/2020/03/Katch-UP-board-game_tutorial.pdf
TO DOWNLOAD THE TOOL : https://www.katche.eu/knowledge-platform/tools-and-training-materials/katch_e-tools/katch_up-board-game/
PSS Processes and stages
- Analysis of sustainability best practices (Service strategic analysis/design brief)
- Generation of sustainability oriented ideas for PSS (Service concept design)